POS & POP Corrugated Displays
WORKING ALONGSIDE BUYERS & MARKETING DEPARTMENTS
Custom designs & branding of bespoke POS display packaging
Corrugated Point of Sale (POS) and Point of Purchase (POP), are a very big part of the retail and shopping environment and a vital promotional tool, designed to grab our attention and showcase products.
There are over 15,000 products in a supermarket to choose from at any time. On average we leave the supermarket with approximately 40 items, 20% of those items will be a brand that we consistently pick. Standing out and grabbing the shopper’s attention has never been so important.
POS & POP Corrugated Displays - Increase sales during launchesHere at Packaging Supplies we have become very accustomed to working with not just buyers but marketing and brand departments. This means we are experts at understanding the wants and needs of clients who use POS/POP displays. The main points to note when planning and designing POP and POS displays include:
- Product presentation
- Storage functionality
- Maximising instore implementation and use of the displays
Over the past few years we have seen a steady increase in the range of customers looking for temporary corrugated Point of Sale (POS) collateral. This includes:
- Free Standing Display Units
- Modular Displays
- Counter Top Displays
- Pre loaded displays
A brand that is using this promotional technique will not only increase product attention, enabling them to compete with their competitors more effectively but also tap into the impulse buy marketplace. The greater product visibility these displays offer ultimately leads to increased product sales.
Online Packaging Products for Sale
We have a wide range of products available to buy online at very competitive prices and rapid delivery.