New Brand Packaging for Cosmetics & Healthcare Specialist Butterflies Healthcare
Butterflies Healthcare supplies a range of products to leading pharmacies, opticians and healthcare stores. With a background in Optics and Pharmacy, their current product range includes vitamin and mineral supplements, eye drops, joint supplements, eye care cosmetics, skincare and optical/prescription swimwear.
Presentation Boxes for Eye Care Cosmetics
Earlier this year, Butterflies Healthcare asked us to design a luxury gift/presentation box for a range of makeup and creams designed for contact lens wearers and people with sensitive eyes.
They needed packaging that would create a memorable and impressive brand experience. With presentation a key element, our experienced team needed to find the optimal way to secure each product in place. The products would need to arrive with the customer in perfect condition whilst being presented in a way which was pleasing to the eye.
We achieved this by selecting a sleek and stylish rigid box which offers durability and strength and features a convenient lift-off lid design. The branding provided by our client, not only adds a touch of elegance but also reinforces brand recognition and loyalty.
To secure the makeup products, we created a platform fitting from a smooth white card. Some of the cosmetics would simply slot into the cutouts, while others were secured with white ties. This combination of board selection and customised fittings ensured the contents would remain secure and protected during the rigors of transportation.
Additional 3PL Services
As well as providing packaging to Butterflies Healthcare, we also work with them on a range of additional 3PL services, which you can find out more about here: 3PL Services/Case Studies.
What Butterflies Healthcare Say:
“We wanted some premium presentation boxes for our makeup and range, and it was a pleasure to work with Packaging Supplies on the project. From design, samples, through to the end product we have been very happy with their responsiveness and quality of the finished products”.
J.S – Butterflies Healthcare